Premium Isn't a Color: How Gold and Black Cards Got Casual

Once symbols of elite status, gold and black credit cards have gradually shifted into everyday tools. In this episode, I take a personal look at how premium cards—once defined by exclusivity and luxury perks—have become more accessible and utility-driven.

From upgrading to PayPay Gold for higher rewards, to applying for a “black” Rakuten card just to regain downgraded lounge access, I explore how even the most prestigious cards are being reshaped by real-life use cases and practical needs.

Premium today isn’t about color or shine—it’s about how well a card fits your lifestyle. Tune in for a reflection on where card culture is heading, and why value has taken over status.