Host Martin Sully is a seasoned brand strategist, and the Founder of Snapper Studio.
Sully discusses the growing influence of artificial intelligence (AI) and machine learning on branding. Exploring the tools currently available that incorporate AI, including Chat GPT, photo editors, AI-generated logos and even the emergence of AI-assisted brand development tools.
Sully also emphasises that while AI can help streamline certain design processes and content generation, it can never replace the emotional and human touch in branding.
As we’re about to ring in a new year, its a great time to check out the ‘Level Up’ podcast to get clear on all all things ‘Brand’!