Episode 36: What do book publicists do for academic authors?

We’re speaking with Leah Paulos, founder and director of the Brooklyn-based book publicity firm, Press Shop PR about what publicists do for academic writers: primarily, helping readers find your book! We talk about why an academic might hire a book publicist; at what stages of writing a book it makes sense to hire a publicist; publicist pricing; what authors can do on their own to create more of a buzz around their book.

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