Episode 15 - Maria Duron

On this week's episode of Why I Social, Chris speaks with Coach Maria Duron (Professional Trainer, Consultant and Google Coach). Maria shares her road to becoming a Google Coach and shares more information about how search has evolved - from SEO to AI. 

Key Highlights

• Maria's "squiggly" career path through rural America's marketing landscape
• The creation of Brand Chat on Twitter in 2009
• Her role in Google's small business outreach program

Maria  also provides practical advice about: 

• Adapting to AI-driven conversational search
• The importance of consistency over viral moments in marketing
• How AI is transforming content visibility and credibility
• Why "hope is wonderful to have, but it's a poor strategy" in business

Quoteables:

On Consistency in Marketing

"That is the boring part of marketing that people don't understand. They want the sexy silver bullet, what can I do to fix this and get that flash and excitement and become viral? Well, as everybody knows here who's done any training in social media, those viral moments are rare. They're not something that are common."

And of course, learn why Maria socials on this week's episode of Why I Social! 

Maria's Links: 

• LinkedIn
• Learn more about Flowsend 
  • Get 30% off your first 3 months of Flowsend.AI using SOCIALCHRIS referral code. Sign up today.

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