1. EachPod

24 Jeff Goodby on Creating Mass Intimacy through Artful Advertising

Author
ArtCenter College of Design, hosted by ArtCenter President Lorne M. Buchman
Published
Tue 09 Apr 2019
Episode Link
https://traffic.libsyn.com/secure/changelab/Jeff_v4-18_luff.mp3

Jeff Goodby is an advertising legend, whose humanity and humility have propelled him to the peak of a profession not necessarily known for either. Imagine an ad man as clever and visionary as Don Draper, minus the chain-smoking and cynicism and you start to get a sense of the scope of Jeff’s influence in the advertising industry.

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