Marketing #17 - Getting in the Flow of Mass Customization

Mass customization is part of daily reality in a modern economy. The truth is, enterprises who don’t think in terms of mass customization are actually in the process of being blindsided by the Amazons of this world! How’s your workplace enterprise doing in that regard? Your local church? Join Kevin as we talk about getting in the flow of supercharged mass customization! // Download this episode's Application & Action questions and PDF transcript at whitestone.org.