#1 Franziska Dolak's Journey to Change Innovation Culture in Tech

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Franziska's story:

Traditional tech firms face digitizing markets. Their engineers, masters in technical innovation, encounter endless data-driven solutions and struggle with finding focus. When Franziska entered tech, she questioned the inherent technology-driven, problem-solving approach. She believes human centricity can lead to successful next-gen products and services. Change seems inevitable—identities crumble and must transform. 

How does Franziska change mindsets, behaviors and processes? 

How did Franziska become a change driver? 

You'll find all of that good stuff and the answers in this episode.

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