#206 - Subscription & mug clubs

Ryan & Becca dig into a listener question related to subscription clubs where you offer a new pot each quarter at one price, plus a tangent into mug clubs for breweries. We go into some incentives you may want to consider to get customers to purchase, how to make each quarter’s offering unique, and how to structure payment. Enjoy this new discussion topic for us!

What would you do if...
all the pots you shipped out for a restock broke?

Listener Questions
On this episode:
- Chocolate bar or candy bar? What do you say? @greencabinpottery
- Best bats for making plates. Not plastic. But just don’t want something that warps. @sarahcrowleyceramics
- Have y’all ever done a mug club or pot club? I’ve been thinking of trying one next year — a subscription model where members would receive a new pot once a quarter, and they’d be exclusive new work only for members. Problem is, idk how to sell it to people or logistically how to set it up. Pay all at once, or once a quarter when the pot ships? ($200 once or $50 four times) What would make customers even want to sign up? Thanks as always! Also I just left a long ass review for the pod because the snooze fest review really pissed me off! Y’all are the best! @thepotterymason

Send us questions so we can answer anything you've been thinking about on a future episode. Send those through Instagram @wheeltalkpodcast or email us at [email protected].

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