18. Branding the Go-Giver Way with Bob Burg

Shifting your focus from getting to giving, is not just a nice way to live, it is also a financially profitable way to do business. This is the basic premise of The Go-Giver philosophy. Of course, here, we're speaking about giving value.

In this week's episode Bob Burg, the co-author of the Go-Giver series of books, has an insightful conversation with host Bill Ellis about value - defining it, creating it, delivering it, and benefitting from it.

Bob and Bill share their insights as to how the Go-Giver principles integrate with the 5 branding pillars to explode your value and the benefits of doing so. What's truly powerful, is the fact that these principles will integrate into any business and help to achieve stratospheric success.

LINKS:

Connect with Bill:

• [email protected]
• www.brandingpillars.com www.brandingforresults.com
• IG - @wcellis
• Facebook - @CoachBillEllis
• LinkedIn - linkedin.com/in/wcellis
• Book: Women Who Won

Connect with Bob:

Bob Burg's contact info:

• Email: [email protected]

Website(s):

• www.burg.com
• www.thegogiver.com

Social media information:

• LinkedIn: linkedin.com/in/bobburg Facebook: facebook.com/bobburg facebook.com/burgbob (business page) Twitter: @bobburg Instagram @realbobburg

Resources:

Go-Giver Success Alliance: thegogiveracademy.com/~access/a6c17f/ Books: burg.com/books/

QUICK EPISODE SUMMARY

• What to expect today
• Branding the Go-Giver way
• What brings value to another person
• Why Bill loves the Go-Giver as it regards to branding
• Why a leader must be sold out to their message
• What great leadership is really all about
• What a persons or companies behavior tells you
• Why Bob responds to every social media comment
• Where miss-communication happens 
• How the Go-Giver Influencer came to be
• Expanding your comfort zone
• Lessons from President John F Kennedy 
• How the Go-Giver applies to every entrepreneur 
• Join the community and get direct access to Bob