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The AI Ads Tool That Broke The Internet

Author
Aazar Ali Shad & Marco Lange
Published
Thu 20 Feb 2025
Episode Link
https://pod.co/growth-marketing-stories/the-ai-ads-tool-broke-the-internet

Hi Everyone! We changed the name and switched the pod concept and format. Everything in the pod, listen to it.

Show notes:

00:00 Advertising Enthusiasts Discuss Latest Trends

06:08 Scaling AI Models for Realism

08:48 Authentic LTV Showcase Strategy

10:53 Improving Ad Performance Metrics

15:53 Effective Comparison Advertising Strategy

18:07 Effective Ad Tweaks Impact Results

20:11 Effective Ad Strategies

The tools we mentioned:

Show notes:

Introduction to the Podcast

  • Aazar introduces the podcast "Growth Marketing Stories" and explains the new format.
  • Marco Lange is introduced as Aazar's partner for the new format.

Discussion on Advertising

  • Aazar and Marco express their passion for advertising and its dynamic nature.
  • They highlight the noise in platforms like Twitter, LinkedIn, and TikTok.

What’s New in Advertising

  • Aazar introduces a new advertising tool called Icon Me.
  • The capabilities and potential of Icon Me as an end-to-end advertising tool are discussed.
  • Specific features and predictions about the tool are highlighted.

Marco’s Agency and Projects

  • Marco shares information about his agency, Shepherd, and the services they provide.
  • The Creative Factory project and its focus on performance-based ad creation is explained.

Aazar’s Current Focus

  • Aazar discusses his transition from growth marketing to advertising.
  • Emphasis on his work with education, health, and tech companies.

The Role of AI in Advertising

  • Aazar elaborates on the use of AI tools like Icon Me and their impact on advertising jobs.
  • Issues with onboarding and lip-syncing in AI-generated content are discussed.

Advertising Tools and Solutions

  • Detailed insights into the Poppy AI tool.
  • How Poppy AI aids in script creation and the integration of multiple functionalities.
  • Personal experiences and testimonials on the effectiveness of Poppy AI are shared.

Successful Advertising Strategies

  • Marco shares a successful ad strategy using a comparison format against competitors.
  • Details of how to highlight product advantages and the impact on customer interest.
  • Aazar discusses the effectiveness of Venn diagram ads.
  • The importance of finding key benefits that resonate with the audience is mentioned.

Connect with Marco and I here:

Marco Lange: X I LinkedIn

Aazar Ali Shad: X I LinkedIn I TikTok I Instagram

The Performers Newsletter: https://www.blog.theperformers.io/subscribe

The Performers Agency: https://theperformers.io/

The Performers Mastermind:https://theperformers.io/mastermind-community

Marco's Agencies:


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