Pivoting Your Personal Brand + Marketing Message + Marketing Calendar Coaching Gym

Leah Petitte, a yoga health coach, speaks with Cate Stillman about her marketing calendar and brand and also how to stay on track with marketing. Leah admits to Cate that she is stuck on brand marketing and reaching people despite wanting to launch a new course that includes voice training.

Using testimonials, lessons, and "I believe" statements, Leah is able to attract different types of people and tap into their pain points.