272. Pay, Leave, and Power: TheSkimm's #ShowUsYourLeave Campaign - Jodi Patkin
- Author
- We Are For Good
- Published
- Wed 18 May 2022
- Episode Link
- https://www.weareforgood.com/episode/272
Meet Jodi. Not only is she the Senior VP of Brand Marketing and Communication at theSkimm [insert swoon], she’s also a passionate advocate of building the movement powering paid leave reform in the U.S. She’s diving into the viral phenomenon of theSkimm’s #ShowUsYourLeave Campaign, and what nonprofits can do to pour into the moment. She’s also sharing how to build a massive global-movement-for-good with rabid fans and corporations alike. “Paid leave is not a benefit - it’s a human right.” [Hard Stop]
EPISODE HIGHLIGHTS
- Jodi’s story and journey to where she is today (3:30)
- The story of the #ShowUsYourLeave campaign (8:00)
- Galvanizing and activating support to grow a movement (18:00)
- theSkimm’s #ShowUsYourLeave database (21:00)
- How nonprofits can get activated and join this movement (28:00)
- A powerful moment of philanthropy in Jodi’s life (32:00)
- Jodi’s One Good Thing: You can make a difference. and Rely on community and others. (34:00)
For more information and episode details visit: www.weareforgood.com/episode
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