What Nonprofit Fundraisers Can Learn From A Barge Called Mobro
- Author
- David Oaks
- Published
- Fri 29 Oct 2021
- Episode Link
- None
What you will learn in this episode:
The story of Mobro helped make recycling a household word. Today, Mobro is called the "barge that helped fuel a movement."
A STORY SPARKED A MOVEMENT.
This story about a meandering New York City garbage barge shocked our world into action and fueled a movement (See the PBS story here).
In Storytelling as Best Practice, Andy Goodman says that "...Nonprofits and foundations, government agencies, and educational institutions - it didn't matter how large or small they were or what issues they were focused on, they were uniformly bad at telling their own stories."
Raising more money means telling more and better stories. The better you become at turning your statistics into stories, the more the world will listen.
Geoff Kullmans website and story (CLICK HERE).
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You can connect with David at www.davidoaks.net
