Most fundraisers believe that they have to convince donors to give to their organization. Asking donors to give to your organization or ministry is not the most effective way to raise money.
Instead, giving your donors a problem they can solve is a much more effective fundraising strategy.
Giving donors a specific problem to solve is the easiest way to start raising more money quickly. Solvable, precise, urgent problems with a definite price point work like crazy!
What does it mean to give the donor a problem to solve? What am I talking about?
Consider with me. How often do we ask donors to:
These CTA’s (call-to-action's) are vague, hazy and unclear. They are all horrible organization-centered appeals that don’t involve the donor in the real problem solving process (READ MORE HERE).
Free Resource:
To help you see the power of some great nonprofit giving pages that show impact, I have put together a collection of 10 Great Giving Pages. Free to you, I hope it helps you see the power of inviting donors to solve a problem.
Free Download Now: 10 great Giving Pages
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You can connect with David at www.davidoaks.net