Unthinkable with Jay Acunzo

🟢  Dear Unthinkable listener: Thank you SO much for your support over the years! I invite you to find and follow the new show, How Stories Happen, in your preferred podcast player in just 2 taps righ…

🟢  Dear Unthinkable listener: Thank you SO much for your support over the years! I invite you to find and follow the new show, How Stories Happen, in your preferred podcast player in just 2 taps righ…

Find and follow How Stories Happen in your favorite podcast player, or visit howstorieshappen.com to learn more about the show and find the appropriate link for you.

Every episode of the show, we’re d…

Why do we constantly underestimate how long something will take in the short-term? In other words, we tend to over-estimate just how much we can achieve right now. Then, when we think long term, the …

As Ira Glass said, "Great stories happen to those who can tell them." This idea says everything we need to know to develop stronger stories in our work, so we can stand out easier and resonate deeper…

The story of a surprisingly dynamic and captivating idea from a (sometimes) bland and boring space -- and what we can learn about crafting more resonant work.

What does it look like when an organizati…

No matter your craft, when you develop an idea, a project, or a key moment within a piece, the power of what you're sharing tends to start with the same question:

Can you be more honest with yourself?

…

We want to make things that matter. To our careers, companies, and communities. 

When THAT is our aim and THAT is our driving belief, and yet our work comes out feeling like THIS? The way it is right …

Have a wonderful holiday season and a beautiful start to your 2024! Back in the new year with more...

UNTHINKABLE IS TAKING A BREAK -- BUT DON'T UNSUBSCRIBE

We're back with more soon. In the meantime..…

Signature Stories is a miniseries where world-class business storytellers take us inside one important story and dissect it with us. It's like Song Exploder meets storytelling for our work! In our si…

Signature Stories is a miniseries where world-class business storytellers take us inside one important story and dissect it with us. It's like Song Exploder meets storytelling for our work! In our fi…

We interrupt the current series to bring you this message.

Find and share this rant in essay form.

Subscribe to Jay's free newsletter to become a stronger storyteller. (Sent every other Friday, these e…

In this episode, we're joined by Amanda Natividad, the VP of marketing at SparkToro, who shares a story about the time she met her marketing hero: her now-boss, Rand Fishkin. Amanda is a former tech …

Up next in Signature Stories, we're joined by Jenny Blake, author, speaker and podcaster. She's written three books and hosts the wildly popular podcasts "Free Time" and "Pivot." Jenny sits down with…

Up next in Signature Stories, we're joined by Michael Bungay Stanier, speaker, coach and author of the wildly popular book "The Coaching Habit" and the brand new book, "How to Work with (Almost) Anyo…

Up first in this mini-series, Creator Kitchen co-founder and author Melanie Deziel sits down with Jay to share a story about her time as the first-ever editor of branded content at the New York Times…

What is taste? And once we understand it, how do we use our own taste? In this one-shot, Jay dives into they days before dating apps to find something unexpected - Bryan Cranston showing us just want…

Writing matters... a lot. You don't need us to tell you that. But what happens when you feel like you can't write? Yes, on this episode we're talking about writers' block - what it feels like, how it…

In this episode of Unthinkable, why formats matter so much. If you want listeners to stay engaged, for readers to finish an article, for your whole experience to resonate deeply, then we need to go b…

How you define quality is contextual, it's in the eyes of the beholder. In this one-shot, Jay breaks down the three questions we each need to ask to define quality - Who is it for? What is it for? Ho…