Retention Is the New Growth – How to Keep Clients Coming Back and Buying More

This episode is sponsored by podloom.ai – done for you podcast production.


In Episode 18 of Unstuck: Marketing for Founders, Maurice dives deep into the hidden engine behind sustainable growth: client retention. Instead of constantly chasing new leads, he explains how to build systems and experiences that keep your best customers engaged, satisfied, and buying more over time. You’ll learn how to identify churn risks early, design high-value upsells, and implement retention-driven onboarding and offboarding strategies. Maurice also covers how to create simple but powerful “return loops” that bring clients back when they’re ready for the next step. If you want to grow without constantly starting from zero, visit your-fractional-cmo.com to build a smarter retention system.