This episode is sponsored by podloom.ai – done for you podcast production.
In this episode of Unstuck: Marketing for Founders, Maurice breaks down the underrated skill of knowing what not to do – and why it’s essential for any founder trying to scale without burning out. You’ll learn how to filter marketing advice, recognize time-wasting tactics, and use a clear decision framework to identify what truly moves the needle. Instead of chasing every new platform, tool, or tactic, Maurice shows how to build momentum through simplicity and focused execution. Whether you're running a SaaS, service-based business, or coaching offer, this episode gives you a mental model to avoid shiny-object syndrome and stay aligned with what actually works. For more structure and strategic clarity, visit your-fractional-cmo.com.