Ep31- Gen X CEO Susan Apgood shares why just getting mentions of your company is not enough.
- Author
- Chris Williams
- Published
- Thu 17 Aug 2017
- Episode Link
- https://www.twac.live/podcast/ep31-gen-x-ceo-susan-apgood-shares-just-getting-mentions-company-not-enough/?utm_source=rss&utm_medium=rss&utm_campaign=ep31-gen-x-ceo-susan-apgood-shares-just-getting-mentions-company-not-enough
A lot of CEOs and CMOs think the number of times their company name is mentioned on the news is a measure of success. Are they right? Find out on HLW Episode 31.
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