Ep. 253 WHAT TO ASK AN EVENT PLANNER AFTER THEY SAY YES

You’ve got the speaking engagement, now what? What can the event planner tell you to help you to deliver an unforgettable presentation? Darren and Mark discuss the pre-event questionnaire and offer insight into how you can set yourself up for presentation success.

SNIPPETS:

• Prepare an Event Planners Questionnaire

• Have a call and connect casually first (video is ideal)

• Ask questions and listen carefully to answers

• Your client is the event planner

• Identify the economic buyer

• Read the Zoom room

• Be a Planner-Pleaser

• Critical question: Ask about taboo topics

• Ask about recent company/organization changes

• Strive to be their favorite

• Ask permission to interview 10 event attendees

• Start your own questionnaire as an editable document