1. EachPod

UndocuStartup Yearly #1: This Almost Broke Me (But Didn’t) | Ep 80

Author
Juan Maya Hernandez
Published
Thu 24 Apr 2025
Episode Link
https://podcasters.spotify.com/pod/show/juan-maya-hernandez/episodes/UndocuStartup-Yearly-1-This-Almost-Broke-Me-But-Didnt--Ep-80-e31vj1s

UndocuStartup Yearly is a 4x-a-year founder recap where I break down the biggest lessons, real metrics, and unfiltered reflections from building the #1 entrepreneurship program for undocumented students. This isn’t surface-level. It’s strategy, story, and sweat — straight from the trenches.

This is not your typical episode. In this special Yearly Recap, I break down 17 key lessons and 7 bold questions that came out of Q1 — the wins, the pivots, and the moments that almost broke me but didn’t.

If you're building a business as an undocumented entrepreneur (or serving this community), this behind-the-scenes episode is packed with real talk, metrics, and strategies I'm using to scale the #1 entrepreneurship program for undocumented students.

🔑 Highlights From This Episode:

  • Why I’m now strict with hiring (no more hiring just to help — skill first)

  • What it really means to build a foundation before you scale

  • A failed B2C test that taught me how to give value to 99% and sell to the 1%

  • How I realized I’m more capable than I thought — and why God might be testing my growth

  • The real math behind 10x growth (repeat clients, deal size, and new offers)

  • Why collaborations, not just content, are my most important growth lever

  • How I plan to expand virtually into New York without registering in the state

  • Why high-profit, low-cost virtual products are the future of my model

  • My new Q2 strategy: 4 programs a month, 1 ideal client, no assistants (for now 👀)

🧠 7 Questions I’m Asking in Q2:

  1. Am I being too ambitious?

  2. Can I really handle four programs a month?

  3. Can a lead magnet replace cold outreach?

  4. Do I actually need an assistant?

  5. Will a new feature accelerate student results?

  6. Who else is missing from my team?

  7. Is this strategy a step closer to predictable revenue?

📣 For Undocumented Student Center Allies & Program Directors:
Are you ready to bring the UndocuStartup™ Bootcamp to your campus?
Let’s talk. This quarter, I’m partnering with select colleges to help undocumented students launch their first business — virtually or in-person.
📆 Visit https://www.undocustartup.com to connect and collaborate.

🚀 12 Ways to Connect With Me:

  1. Join my FREE newsletter → https://shorturl.at/mpzLO

  2. Support my business → https://www.undocustartup.com

  3. Business Instagram → https://instagram.com/undocustartup/

  4. Personal Website → https://www.jmayahern.com

  5. TikTok → https://www.tiktok.com/@jmayahern

  6. LinkedIn → https://linkedin.com/in/juanmayahernandez/

  7. LinkedIn Newsletter → https://linkedin.com/newsletters/7011183488515129344/

  8. Reddit → https://reddit.com/r/Undocumentedstudents/

  9. Personal Instagram → https://www.instagram.com/jmayahe/

  10. Threads → https://www.threads.net/@jmayahern

  11. Email me → [email protected]

  12. Listen to past episodes → https://podcasters.spotify.com/pod/show/juan-maya-hernandez

🎧 If you found this helpful, please follow, rate the show, and share it with a friend.
Let’s grow this movement together.
Be motivated. Stay motivated. 💪

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