The Untold Stories Behind Kobe, Jordan & Iconic NBA Jackets | Jeff Hamilton x Joy Taylor

Joy Taylor sits down with legendary fashion designer Jeff Hamilton, the man behind the most iconic jackets in NBA history. From Michael Jordan’s three-peat Bulls to Kobe Bryant’s unforgettable championship moment, Jeff’s work has defined the culture of basketball, hip-hop, and fashion for decades.

In this exclusive interview, Jeff opens up about:

Designing the legendary Kobe Bryant championship jacket and why it became the most famous piece in sports fashion history.

How Michael Jordan’s jackets became more than clothes — they became trophies.

His deep ties with NBA legends, hip-hop icons, and cultural figures like LeBron James, Nelson Mandela, Rihanna, Drake, Billy Idol, and more.

The struggles he faced after selling his company, hitting rock bottom, and how Kobe’s passing reignited his passion.

Why being an immigrant fueled his hunger for success and how he views his legacy today.

The balance between creativity, discipline, and authenticity in an industry built on hype.

Jeff Hamilton’s story is one of resilience, creativity, and cultural impact. Whether you’re a fan of NBA history, streetwear fashion, Kobe Bryant, Michael Jordan, or hip-hop culture, this conversation will inspire you.

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