I've been "off" Instagram for 3 months and my business is still growing

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It's been really interesting to see, now that I’ve been “off” Instagram for 3 months, how differently I feel about marketing (and my relationship with my work.)

In hindsight, this experience has showed me how much I was relying on one platform to bring in all of my business. My mindset (that I’d guess has been ingrained in you too) was that if I focused on “consistently” making all of my marketing content in that one space, then I would see results.

The biggest thing I’ve come to recognize (and literally see in the sales this last month) is that my success has not been from one thing- it's been from a mix.

And that honestly feels like such a relief…. that I don't have to put all my eggs in one basket, especially if it’s draining me and I'm not seeing real results. Before I’d feel like I’m out of luck and have wasted my time but now I feel so much calmer and like when one thing isn’t working I can pull a different lever.

Even though, I’m doing multiple things and “a lot” of things, each of them are reaping me different rewards. And each activity is happening with a different intention behind it.

I don't think I would have seen this if I didn't leave Instagram, reassess how I wanted to show up and share about my business ….. and really what the point of it all is.