TummelVision 84: Grant McCracken on culture, corporations, and collaboration

Grant McCracken (@grant27 | cultureby.com) is an anthropologist. He’s been director of the Institute of Contemporary Culture, senior lecturer at the Harvard Business School, and research affiliate at C3 at MIT. He’s the author of Culture and Consumption, Culture and Consumption II, Plenitude, Big Hair, The Long Interview, Flock and Flow, Transformations and Chief Culture Officer.