Trivera's AI Deep Dive for Digital Marketers

🎧 In this episode of the Trivera Deep Dive, Chip and Nova unpack the back-to-school backpack every marketer needs this semester: SEO, GEO, and AIO. From the timeless foundation of SEO to the brand-ne…

🎧 In this episode of the Trivera Deep Dive, Chip and Nova uncover the unhackable key to winning in AI search. While brands scramble for quick tricks and shortcuts to appear in AI-generated answers, t…

🎧 In this episode of the Trivera Deep Dive, Chip and Nova tackle the rising threat of website cloning and brand impersonation. With two Trivera clients targeted by fake sites just this week, this con…

🎧 In this episode of the Trivera Deep Dive, Chip and Nova break down what’s truly new in GPT-5, where it outshines GPT-4, and the traps that can turn this leap forward into a faster path to failure. …

🎧 In this episode of the Trivera Deep Dive, Chip and Nova dig into the growing concern that AI-generated content is wrecking SEO—and explain why that’s only true if you’re doing it wrong.

You’ll learn…

In this episode of the Trivera Deep Dive, Chip and Nova explore one of Trivera’s longest-running client relationships: a 15-year digital partnership with Potawatomi Casino Hotel.

From launching their …

In this episode of the Trivera Deep Dive, Chip and Nova take you behind the scenes of the new Trivera.com. This wasn’t just a redesign—it was a strategic overhaul. From AI-driven interactions to embe…

In this episode of the Trivera Deep Dive, Chip and Nova explore the unforgettable rise—and graceful exit—of AJ Bombers, the Milwaukee burger joint that became a national case study in social media ma…

In this episode of the Trivera Deep Dive, Chip and Nova unpack Tom Snyder’s latest blog that challenges the myth of the “slow summer.” While others coast through June, July, and August, smart markete…

In this episode of the Trivera Deep Dive, Chip and Nova explore the challenges marketing leaders face when deciding whether to switch agencies. They break down the key triggers that prompt these deci…

In this episode of the Trivera Deep Dive, Chip and Nova tackle the marketing costs that sneak up on even the best-planned budgets. From major one-time investments like website redesigns and e-commerc…

In this episode of the Trivera Deep Dive, Chip and Nova unpack the essential components of a recurring marketing budget. From SEO retainers to PPC management fees, analytics tools, and conversion opt…

In this episode of the Trivera Deep Dive, Chip and Nova break down how much companies in key industries are investing in marketing—and where that money is going. From manufacturers to nonprofits, the…

In this episode of the Trivera Deep Dive, Chip and Nova dig into how Trivera helped nationally recognized gardening expert Melinda Myers revitalize her content-heavy website into a fast, secure, and …

In this episode of the Trivera Deep Dive, Chip and Nova explore the tectonic shifts happening in digital marketing—and how they're shaking the foundation of your business. From crumbling cookie strat…

In this episode of the Trivera Deep Dive, Chip and Nova tackle one of web design’s most debated...and misunderstood...concepts: “above the fold.” While many marketers and clients fixate on squeezing …

In this episode of the Trivera Deep Dive, Chip and Nova unpack the strategic decisions behind Trivera’s website overhaul for Midland Plastics. From uncovering hidden UX obstacles to elevating SEO val…

In this episode of the Trivera Deep Dive, Chip and Nova dive into why branded podcasts are more than just a trend—they’re a strategic way to amplify your marketing efforts.

They explore how podcasts c…

🎙 In this episode of the Trivera Deep Dive, Chip and Nova break down why, in the age of AI, automation, and omnichannel campaigns, your website is still your most important marketing asset.

They explo…

In this episode of the Trivera Deep Dive, Chip and Nova grab their metaphorical mops and go to work. Spring is here — and that means your digital presence might be overdue for some serious tidying up…