Photography Marketing That Works (Even in Small Towns) with Kate Decoste

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TODAY'S SHOW:

🎙️ My guest today Kate DeCoste proves that photographers can build successful high-end businesses in small towns by attracting clients from surrounding cities through strategic marketing and mindset work.

We chat all about:
• Creating a successful photography business in a small town by appealing to nearby larger cities
• Leveraging Google Business and SEO as primary client acquisition tools—99% of clients find Kate through Google
• Maintaining high-end pricing regardless of location—"your bills are the same amount" no matter where you live
• Developing a seamless client experience from initial contact through delivery
• Implementing automations to create high-touch service without constant manual work
• Networking strategically through community organizations to extend reach beyond local area
• Building confidence to put yourself out there despite small-town visibility challenges
• Providing clients with an experience where they feel truly seen and valued
• Creating a strong online presence with clear information about location and services
• Standing out through unique offerings that differentiate you from other photographers

Remember, you've got to show up if you want people to come. Get out of your head and take one small step today to move your business forward. People can't find you if you're not talking about yourself!

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