Attention Is Currency—Logan Swanson on How to Get More of It.

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From land investing to podcasting empire: How Logan Swanson turned niche expertise into a content marketing powerhouse without spending a dime on ads. In this episode of Tribe Tracks, host Kendall LeJeune sits down with Logan Swanson, founder of Prime Land Exchange and host of The Land Fixer podcast, to unlock the secrets behind building multiple revenue streams through strategic content creation.

Key topics we explore:

• How to leverage one piece of content across multiple platforms while maintaining brand consistency
• The counterintuitive approach to Facebook ads that delivers higher ROI (spoiler: smaller budgets win)
• Finding and monetizing untapped YouTube sponsorship opportunities in niche markets
• Building a content ecosystem that generates leads 24/7

Logan shares a game-changing insight about YouTube sponsorships: "I'd go out of my way to find really small YouTube channels and sponsor them. I'd be their very first sponsor... I've had huge amounts of return on investment. I still get leads off some of these YouTube videos that I sponsored like four years ago."

You'll discover:

• How Logan built multiple six-figure land businesses using strategic content marketing
• The exact process for testing Facebook ads with just $2-4 per day
• Why regular posting isn't enough (and what to do instead)
• How to leverage ChatGPT for endless content ideas and advertising copy
• The secret to finding and securing affordable YouTube sponsorships that convert

Whether you're looking to build authority in your niche or transform your expertise into multiple revenue streams, this episode provides the blueprint for creating content that actually drives business results. Your tribe is waiting!

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