“Being an expert is hard, and building a successful business is even harder.” To build success it takes systems and to build systems it takes someone with skills like Mike Moll!
Mike works with marketers to help increase their value and pricing while decreasing their working hours. He is also the founder of a niche marketing agency, a consulting firm, and the host of the Market Me Podcast.
Dive into Mike’s story and learn how understanding and leveraging a specific skill set has helped him build his network and business.
Things you will learn in this episode:
[00:01 - 06:17] Opening Segment
I introduce today’s guest, Mike Moll
Mike gives a bit of his background
Always selling even as a kid
Mike’s experience going into the job world
Realizing that it was time to get out and find purpose
Mike’s first startup in software
Learning how to run Google ads
[06:18 - 12:37] Building Your Business by Understanding Your Skillset
Mike shares how to not get run by your business
Get rid of the ego
Give your team what they need to succeed then move
Hiring people who are better than you
Be open to the outside people and opinions
Get self-aware around what you suck at
How Mike networked up
Spending time in spaces that don’t have your skillset
Just putting yourself out there
Giving your time, energy, and advice as value
A quick word from our sponsor
[12:38 - 21:54] Mike Moll on Building Your Network
Mike talks about realizing your skillset
Try everything at least once
Bucket your tasks then rank them
Who you know or what you know?
Who you know is more valuable
What you need to know, you can learn
How Mike gives away value
The value of leveraging video in your marketing system
A unique way of getting people’s attention
People open when they see a face
[21:55 - 27:10] Closing Segment
ThE RaNDoM RoUnD
How to connect with Mike
Links below
Final words
Tweetable Quotes:
“Nothing is forever, we’re only here for a certain amount of time so why spend this time with this drive of anger?” - Mike Moll
“Just becoming a resource in the area you’re specialized in for those people is probably the most important; building that network and just giving away time, energy, advice to them.” - Mike Moll
Resources Mentioned:
Market Me Podcast
Airtable
Want to connect with Mike? You can follow him on Instagram and LinkedIn. Start building proven marketing systems at https://www.mikemoll.co/.
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