641: Dr. Ron Friedman | How to Decode Greatness

There is so much incredible, winning work out there, so how can you tap into it and evolve it? Ron Friedman is an award-winning psychologist who has served on the faculty of the University of Rochester, and has consulted for political leaders, nonprofits, and many of the world’s most recognized brands.
His research has appeared in major newspapers, including the New York Times, the Washington Post, the Globe and Mail, the Guardian, as well as magazines such as Harvard Business Review and Psychology Today. Today, his focus is on helping people succeed fast by studying strategies from high-performers which he breaks down in his most recent book, Decoding Greatness.
Let’s dive into Dr. Friedman’s expertise and learn how you can decode greatness!
Things you will learn in this episode: 
[00:01 - 04:47] Opening Segment  

I introduce today’s guest, Dr. Ron Friedman

Bio

Dr. Friedman gives a bit of his background 

Born in Israel, came to US at the age of 7

Raised on different values than peers

Prone to taking risk and receive criticism

Brains wiring to want to fit in

Enamored with music 

[04:48 - 16:48] How to Decode Greatness

Dr. Friedman talks about what it means to decode greatness

Learning what’s different about the people you look up to

The approaches of the process

Debunking the ‘steal art’ formula

Look to expertise then evolve the formula

How it applies to everyday life

The balance between focusing on strengths and knowing when to keep at it

Look at your financial runway first

Don’t underestimate what you can actually do

Take a swing and see what you get 

Think of the people around you

It may be time to step out of your comfort zone

A word from our Sponsor

[16:49 - 30:32] How to Evolve Winning Formulas

Dr. Friedman talks about the similarities and differences from his books

Bridging the gap between what’s taught vs. how organizations operate

Borrowing winning formulas and evolving them

Your vision meets your ability

How to choose the right people to decode

Collect 

Analyze

Combine

Valuable resources

Digging deeper into someone’s style

Templatize it 

Gamify it

A/B Testing

[30:33 - 39:24] Networking with Greatness; How to Speak to Experts

The role of building relationships with great people 

Navigating the curse of knowledge 

Curate questions that shrink your ego

Ask for advice, not feedback

How to get good, honest feedback 

Frame the question specifically 

Focus on improvement

[39:25 - 51:26] Closing Segment

Who you know or what you know?

What = quality, Who = commercial success

Dr. Friedman talks about the state of his networking

ThE RaNdOm RoUnD

How to engage with Dr. Friedman

Links below 

Final words 

Tweetable Quotes: 
“I feel like so many of us are taught that we need to fit in, and then it becomes harder for us to do the things necessary to be a successful entrepreneur.” - Dr. Ron Friedman
“It’s really a process of asking, ‘what is it about this that’s unique, and how do I apply this to my work?’” - Dr. Ron Friedman
Resources Mentioned: 

Decoding Greatness

The Best Place to Work

Pocket

Connect and engage with Dr. Friedman on Twitter, LinkedIn, and Facebook. Check out https://www.ronfriedmanphd.com/ to learn more strategies for success!
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