586: Stewart Hillhouse | How to Engineer Luck

Samuel Goldwyn once said, “The harder I work, the luckier I get.” Today, Stewart Hillhouse is with us to share how his decisions and hard work put him in the position to be ready for luck to strike. Stewart is the host of the Top of Mind Podcast where he interviews world-class people in creativity, and some of the smartest minds in marketing. He is the Head of Audience Growth at Customer Camp as a masterful content marketer with experience in organic growth, and an expert at attention economy. 

I’m so excited to tap into Stewart’s experience and story and learn what it took to get to where he is now and how to engineer luck.

Things you will learn in this episode: 
[00:01 - 05:38] Opening Segment 

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I introduce today’s guest, Stewart Hillhouse

Audience Growth at Customer Camp

Top of Mind Podcast Host

Stewart gives us some background on his story

Growing up in Toronto 

Entrepreneurial parents 

Turning towards creative arts in High School

Sports as way to learn to fail in public 

[05:39 - 15:04] Getting Out of the Forest 

Stewart talks about his parents and journey into college

Making the pivot 

Going into tech management 

Learning applied business

Venture for Canada

Biggest takeaways from the venture in service 

The art of starting from scratch

No two businesses are created equally 

Taking projects that build momentum

The education process along the way

Tim Ferriss podcast

Good friend network, not yet a professional network

Finding the Build Your Network Podcast

A word from our sponsor

[21:28 - 26:03] How to Engineer Luck

Stewart talks about the main thing that made him decide to join a Mastermind

Saying yes to the opportunities 

Figuring it all out together 

Stories of making connections from masterminds

Decision-making process away from the entrepreneurial path 

No audience at first

Launching a podcast to learn more 

Bringing value to an organization

Taking action towards the direction you want to head in

Engineering your own luck

[26:04 - 30:54] Closing Segment

Who you know or what you know?

The people you know will tell you what you need to know 

Stewart’s experience 

RaNDoM RoUnD

How to engage with Phillip

Links below

Final words 

Tweetable Quotes: 
“That’s been a big takeaway that I try to apply now, ensuring that I’m taking on activities and projects that are building momentum towards something bigger and compound over time and aren’t just one-offs.” - Stewart Hillhouse

“I don’t know where I’m going, but I can learn from other people who are figuring it out in the same way…” - Stewart Hillhouse

“Luck is by definition engineerable, right? But if you can put yourself in a position that allows you to be lucky more often… opportunity will come to you more often.” - Travis Chappell

Resources Mentioned:

Top of Mind Podcast

Atomic Habits

Connect with Stewart on Twitter, LinkedIn, and Instagram. Go check out https://stewarthillhouse.com/ to learn more from the smartest minds in marketing!

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