Sara Sheehan’s guest in this episode is marketing mastermind Gresh Harkless. Gresham (Gresh) Harkless Jr. is the founder of Blue 16 Media and CB Nation. He works with business owners as their marketing agency, creating websites, handling SEO, and ensuring they understand what their digital marketing is doing for them. Gresh talks about how he found his purpose and the career he has today.
Gresh explains why he believes in the idea that if you run your race, you can’t lose. Running your own race involves an inward focus on our gifts and talents and Gresh has done a lot of that inward examination as he moved through education and fought to find where his passion and career could intersect. He shares not only his work and study journey with Sara but the moment when he was ten years old that defined the passion that ignites him even now and guides his career.
In this episode, Sara Sheehan learns why Gresh is so passionate about communication and bringing his own “secret sauce” to his work. He explains where he heard the term “content-based networking” and how it’s a powerful tool for collaboration between business owners and entrepreneurs. Gresh’s insight into digital marketing and the unique path he has carved for himself by following his own path makes for a compelling story. He has practical information and, more importantly, inspiration to offer listeners.
About Gresh Harkless:
Gresham “Gresh” W. Harkless Jr. is the founder of Blue16 Media and CBNation. Blue16 Media uses media & technology to change lives. These media properties include Blue16 Marketing - a digital marketing agency providing digital marketing services including web design, website support & SEO services. CBNation consists of media properties (blogs, podcasts and videos) helping the business community succeed. Central to Blue16’s marketing philosophy is that You Are a Media Company and that every organization is in the media business and can strategically leverage marketing tools, platforms, and “ingredients” to reach their goals.
Gresh is a proud graduate of Howard University & Georgetown University. He was selected in 2022 as a 50+ Black Marketer on the Rise in the Influencer & Media Innovators category. He also is a graduate of the 2020 Leadership Center for Excellence Young Professionals Program in 2016, and he was recognized for being 40 Under 40 in Northern Virginia in 2022 and Alexandria in 2020. He has recorded over 1600 podcast episodes of the I AM CEO Podcast and shared the 100+ business lessons he has learned from recording the episodes in the I AM CEO Handbook Volume 3.
Resources discussed in this episode:
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Contact Sara Sheehan | Sara Sheehan Consulting:
Contact Gresham (Gresh) Harkless Jr. | Founder of CEO Blog Nation & Media Consultant at Blue 16 Media: