Host Reed Smith and Chris Boyer discuss the current “state-of-the-state” for our industry, including the public perception of health systems and hospitals in America and what this means for our employees. They then share their predictions on what health care marketing needs to meet the current challenges our industry is facing. They are joined by Stephen Moegling of Haley Sault who shares how our industry could benefit from a “return to purpose” and how capacity marketing may be the secret tool to guide us to the future.
Mentions from the Show:
New Jarrard Research Study: Dark Suits & White Coats: Healthcare’s Acute Divide
Telemedicine as Good as In-Person for Many Health Conditions: Review
Stephen Moegling on LinkedIn
HaileySault.com
Hailey Sault on Twitter
Find Us Online:
Touchpoint podcast Twitter
Reed Smith Twitter
Chris Boyer Twitter
Chris Boyer website
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