Health digital marketers are often asked to remove or suppress incorrect or negative information online. However, this is often easier said than done. In this episode, hosts Reed Smith and Chris Boyer share some of the later online reputation statistics, briefly dive into explaining how changes to the Google Search algorithm are rapidly changing and share tips on how organizations can engage in “suppression” tactics to improve their SEO standing.
Mentions from the Show:
77 Online Reputation Statistics for 2021
How Search algorithms work
How to remove negative content from Google search
Find Us Online:
Touchpoint podcast Twitter
Reed Smith Twitter
Chris Boyer Twitter
Chris Boyer website
Social Health Institute
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