TP148 - Optimizing Digital Partnerships

Today’s health system marketing department often work with a number of vendors and partners to support digital efforts. Hosts Reed Smith and Chris Boyer discuss the nuances of being a vendor versus a partner, and the differences between agencies and consultancies. They are joined by Cynthia Newton and Jessica Walker who share best practices in developing unity among multiple partnerships. 
Mentions from the Show:

Touch point episode 62: Vendors and Agencies and Consultancies - Oh My!

 Partner vs. Vendor

Digital Consultant vs Agency: What’s the difference?

8 Tips for Vendor Management Success

Cynthia Newton on LinkedIn

Jessica Walker on LinkedIn

Cynthia Newton on Twitter

Jessica Walker on Twitter

Find Us Online: 

Touchpoint podcast Twitter

Reed Smith Twitter

Chris Boyer Twitter

Chris Boyer website

Social Health Institute

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