7. Build Strong Company Culture, Hire Smart, Make a Dent with Founder Rachel Tipograph

Rachel Tipograph quit her lucrative job at Gap as Global Director of Digital and Social Media and traveled the world for 100 days. Soon after she went to work building an eComm platform, MikMak, in 2015.

She's made impressive lists, like Forbes 30 under 30, The Most Creative People of The Year by Fast Company and Ad Age, The Most Influential Women In America by Marie Claire, and so many more. Plus, MikMak was included in Inc.'s Best Workplaces List.

Gary Vaynerchuk, AKA Gary Vee, is one of her investors! Rachel shares her fast and furious investor pitch and the number one lesson she learned from him. 

Aside from understanding the digital space, Rachel's the master at building company culture and hiring the right people for her growing team. She shares views on the importance of a boss in an employee's life and how the interview process is a two-way street. 

Things we cover

• Biggest lesson she learned from Gary Vaynerchuk
• How to finds opportunities
• Best country from her 100-day trip around the world
• Hardships building a company and where she failed 
• Great questions to ask candidates 
• How to treat a reference call when vetting candidates - love this one!
• Corporate culture and benefits employees actually love that increase happiness and foster team moral
• Best ways to build employee loyalty
• Characteristics a great leader needs to have

Full show notes and links: https://torchpodcast.com/ep-7-how-to-build-company-culture-rachel-tipograph-investor-gary-vaynerchuk/

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