Death by Referrals With Kirk Lowe, Part 1 (Ep. 431)

Referrals are the lifeblood of new business and organic growth. But can it ever be too much of a good thing? Absolutely. 



In fact, referrals can quickly become a curse if you’re not careful. You can drown in a sea of less-than-ideal referees while believing that you’re building your business. Too many people are unaware of that disconnect. It’s truly quality over quantity.