The Feedback Crisis in Cricket Coaching – How to Fix It | TFCC Podcast S3E1

Welcome to Season 3 of the Tom Flowers Cricket Coaching Podcast!

In this episode, ECB Elite Coach Tom dives into one of cricket’s biggest hidden challenges: why feedback systems are failing young players, from county pathways to private coaching. He breaks down:

• The "parent-coach trust gap" and how modern attitudes sabotage development.
• Why counties struggle with feedback (and who’s really to blame).
• TFCC’s simple fixes: Shared portals, calendars, and the "2 things about parents" rule.
• The rep cricket void: Why dropped players vanish for entire seasons.
• A landmark TFCC vs. Uppingham School game – and what it reveals about state-school talent.
• Whether you’re a player, parent, or coach, this episode is a must-listen to align cricket’s fractured development system.

Tom Flowers Cricket Coaching was set up in 2015 to bring high-quality cricket coaching to Leicestershire, Rutland and the East Midlands. Since then, the founder of TFCC, Tom Flowers, has assembled a highly qualified team that delivers coaching at over 30 different clubs and schools across the region, all with a passion for one thing – improving local cricket.