Increasing engagement and making more sales with email marketing

One of the biggest lessons I learned in business is that I don’t have to work harder to make more money. I just have to improve what’s already working.

It’s all about turning up the dial in a few strategic places so that you can build your list faster, generate more opens, and get more eyes on your offers.

Prefer a transcript? Here you go!

What you’ll learn in this episode:

• How incremental improvements increase revenue without having to work harder


• Why no one can tell you what your open or click rates should be, and why you should still care about them


• Why you don’t need a complicated split-testing system to make improvements to your email marketing efforts


• How to change up your calls to action to increase click through

Resources mentioned:

• Six-Figure Systems


• How to build an audience from scratch (Online Business Roadmap Step 1)


• How to create your first opt-in offer (Online Business Roadmap Step 2)


• Create a newsletter habit (Online Business Roadmap Step 3)


• Creating your first digital product (Online Business Roadmap Step 4)


• How to write a simple sales page (Online Business Roadmap Step 5)


• Improving your content marketing results (Online Business Roadmap Step 6)


• Improving your opt-in funnel (Online Business Roadmap Step 7)