At the Tiny Course Empire Podcast, host Cindy Bidar is banishing the online marketing overwhelm and busting the myths about digital course creation that keep you stuck in startup mode.
Each week you’ll hear actionable tips, real-world strategies, and plenty of practical advice about turning your expertise and experience into digital courses, and your courses into a profitable, sustainable business.
With more than 10 years of hands-on experience managing operations and marketing for six- and seven-figure businesses, Cindy knows a thing or two about how to launch and grow an online empire. She’ll help you make sense of the technology, turn seemingly monumental projects into bite-sized tasks, and design repeatable systems that create predictable results.
You know what often gets lost between the “lifestyle freedom” dreams and the “I’m my own boss!” reality?
A tiny little thing called doing the work.
I discovered that early in my self-employment journ…
I used to work with a single mom. She had three kids all under 10, and their dad wasn’t around at all. She was on her own for juggling doctor appointments, school drop-offs and pick-ups, holiday page…
Have you ever looked at someone—Cal Newport, say, or Richard Branson—and wondered how they manage to get so much done? They have the same amount of time you do, with the same family and life obligati…
My only excuse is that I didn’t know what I didn’t know.
I didn’t know that running a successful business required more than just a strong desire to escape my corporate cubicle. I didn’t know that tu…
When I was growing up, my dad had a favorite expression: When all else fails, read the directions.
For him, it was a tongue-in-cheek warning not to struggle needlessly when someone else had already l…
It seems like a smart, even inevitable solution. If you want to grow your revenue, you have to create more products.
And it’s true. Sometimes.
Clothing manufacturers won’t get far selling the same st…
Business—and life in general—is filled with conflicting advice.
We hear about the latest and best email platform, only to be told a week later that this other one is better. A new social platform is …
For all the systems and processes and funnels I’ve created to run my business, the one that rules them all might surprise you.
It’s not complicated. It’s not automated. It’s not even digital.
It’s a …
I read a book that was written with AI, and I enjoyed it it. What’s more, I’m going to recommend that you read it, too.
There’s something I never thought I’d hear myself say. I’ve been actively avoid…
Visibility is a must in business. Without it, you can’t grow an audience, and without an audience, you’ll have no clients.
One of the best ways to be more visible is to get booked on podcasts. That l…
Would it surprise you to know that the topic of this podcast episode was planned out weeks ago? Or that I’ve known since last January what my promotion calendar would look like in December?
At the en…
I wouldn’t start with a brand new website or an expensive course platform. I wouldn’t spend money on graphics or write a book. I wouldn’t even create a tripwire or build a funnel.
Instead, I’d keep i…
I like to imagine an arm wrestling tournament. On one side of the table we have Gary Vaynerchuk, and on the other, Cal Newport.
Both internet superstars. Both prolific content creators. Both sharing …
Content is a critical part of your business success. Creating content is time-consuming.
Entire industries have sprung up as a result of these two conflicting statements, from private label (done-for…
This summer, we decided to retire all of the existing courses at CindyBidar.com. That touched off a flurry of questions from Six-Figure Systems members and others:
Some days I sit down at my desk and I can barely sit still. I flit from email to my writing app to a video I’m editing to a course outline and back again, making no progress on anything.
I get up to …
Just one more revision. Just one more fact check. Just one more chapter.
Then it will be ready to publish.
Or will it?
For content creators, perfectionism is a never-ending search for better, and the…
Crowded. Saturated. Red ocean.
These are some of the words that might describe a difficult niche—one that’s so competitive it’s difficult for a new voice to gain traction.
If those are the words you’…
“But shouldn’t I have something to sell before I start creating content?”
That’s a question I hear often, and my response is always, “No. You should create content so you know what to sell.”
Here’s …
Do you ever look back and think, “Dang, I wish I’d known!”
I’m not even talking about the big stuff, like the 2008 recession (although it can be argued that we all should have seen that one coming).
…