With shiny object syndrome, I see it come up in 3 separate areas -
1 when A new platform for marketing comes out, or a new feature on a marketing platform is released, or a new software for project managing comes out
2 when A new strategy emerges, or when someone is promoting a particular strategy that they have been successful in for getting clients or growing your audience (and when I say promoting, this could be literally selling teaching it, or maybe they just mentioned that they had had some success with it)
Or 3 When a sexy new program, course or mastermind or other offer is being launched by someone you know, like and trust, or who is pretty successful and well known
So how do you know if you suffer with it? What are the symptoms? The types of behaviours that indicate you suffer with it? Well, it could be just one of the following, or several that sound familiar to you. So listen up people - and see which ones resonate with you.