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Understanding Dynamic Pricing in Today’s Inflationary Climate

Author
This Week in Business
Published
Wed 23 Jul 2025
Episode Link
https://knowledge.wharton.upenn.edu/podcast/this-week-in-business/understanding-dynamic-pricing-in-todays-inflationary-climate/

John Zhang, Wharton Professor of Business Economics and Public Policy, discusses how firms use tariff-induced economic conditions to raise prices and explore dynamic pricing strategies, balancing profit motives with consumer perceptions and competition.

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