How to Harness the Power of Precise Words
- Author
- This Week in Business
- Published
- Mon 13 Mar 2023
- Episode Link
- https://shows.acast.com/wbr-highlights/episodes/how-to-harness-the-power-of-precise-words
In his latest book, “Magic Words,” Wharton marketing professor Jonah Berger teaches readers how they can tweak written and verbal communication to become more persuasive and effective at work and at home.
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