1. EachPod

Buyers Journey: Mining Insights that Drive Results

Author
Jeff Korhan
Published
Fri 14 Aug 2015
Episode Link
https://thisoldnewbusiness.libsyn.com/buyers-journey-mining-insights-that-drive-results

John Ferrara has over 20 years of experience in customer relationship management (CRM) and sales force automation (SFA). An entrepreneur at heart, Jon founded Goldmine in 1989 with a college friend, which he turned into a highly successful venture that he eventually sold to FrontRange. In 2009 he founded Nimble Inc, which produces the popular Nimble Social CRM. 

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