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PNR 18: Growing Pains for Native Advertising | Harley's Content Past

Author
Joe Pulizzi & Robert Rose
Published
Wed 19 Mar 2014
Episode Link
http://sites.libsyn.com/49241/pnr-18-growing-pains-for-native-advertising-harleys-content-past

This week, Joe and Robert dig deep into native advertising...first with the Wall Street Journal's new native launch, and then with Guardian's native play with Unilever. This show is filled with rants about publishers and agencies, and finishes with our TOM example: The Enthusiast from Harley Davidson.

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