Building and Launching Inspiro Tequila after 16 years as a SAHM with Mara Smith

In this episode, Laura interviews Mara Smith, the founder and CEO of Inspiro Tequila. Mara shares her journey of starting a tequila brand and the challenges she faced along the way. She talks about the importance of research, building a supportive community, and being open to pivoting. Mara also discusses the hurdles she encountered, such as product development and logistics, and the mindset required to overcome them. She emphasizes the value of being a lifelong learner and the skills that moms bring to entrepreneurship. 

In this episode you will hear: 

2:07 - Mara's Journey to Starting Inspiro Tequila

6:15 - Challenges of Starting a Product-Based Business

8:50 - Transitioning from Stay-at-Home Mom to Entrepreneur

15:53 - Timeline and Process of Creating Inspiro Tequila

25:14 - Overcoming Hurdles and Embracing Pivots

29:01 - The Value of Being a Lifelong Learner

Mara's links:

Instamgram: https://www.instagram.com/beinspiredbymara/?hl=en

Website: https://inspirotequila.com/

Join This Mother Means Business : www.thismothermeansbusiness.com

Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok