SHEIN is Bigger than Ever - Should Global Brands Follow Their Lead?

Is SHEIN a supply chain role model or a cautionary tale? In the latest episode of the Zero100 Podcast, Chief Research Officer Kevin O’Marah, VP Research Geraint John, and VP Research Steve Hochman dissect the AI breakthroughs and red flags embedded in the fast-fashion brand’s operating model, offering both lessons and warnings for leaders across industries.

• SHEIN’s impact on the retail industry. (00:40)
• What supply chain leaders across industries can learn from SHEIN. (04:02)
• The secrets of SHEIN’s revolutionary operating model. (07:47)
• The red flags in SHEIN’s supply chain and the fast-fashion industry at large. (11:12)
• How APAC companies got the leg-up on supply chain resilience. (16:33)
• What the future holds for SHEIN. (19:06)