Hot Seat Friday: How do I make my website tell the right story and attract the right people?

In this hot seat session, community member Ted Husband wants to workshop his website if the layout is attractive enough to his target audience. Rather than focusing on layout alone, we dive into a strategy that shifts the spotlight onto his audience and make the website more about them. Together, we explore how to guide his target audience through the site, addressing their needs and leading them toward that all-important call to action.

Want to provide your feedback on this new format? We'd love to hear from you!

→ Click here to let us know what you think of this format

Want to learn more about working with me and having your own Hot Seat session?

→ Click here to learn more about the Optimizer coaching & mentorship program