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Why WOOO Matters More Than Actuaries in Insurance

Author
Ed Howie & Darryl Zavodny
Published
Tue 18 Feb 2025
Episode Link
None

While price and advertising are important, WOOO is the philosophy that keeps clients coming back. On this episode, Ed and Darryl explore how putting people first has a lasting impact that outshines the best formulas, proving that relationships, not just rates, win over time.

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