Ep 33: WOOO Vision: What Can You Do With 342,817 Lego Pieces

The Lego brand has masterfully reinvented itself over the decades, appealing to both children and adults. By showcasing the incredible potential of their products, like building a functioning McLaren car out of over 340,000 Lego pieces, Lego has demonstrated the power of "wooing" customers with a compelling story and vision. This episode explores the lessons businesses can learn from Lego's ability to continuously win over new and existing customers.