1. EachPod

How to Become an Entrepreneur After 40 with Brenda Rigney

Author
Mark and Katie
Published
Fri 07 Mar 2025
Episode Link
https://theunforgetyourselfshow.captivate.fm

Brenda Rigney is a business coach who helps midlife women transition from corporate careers to launching and scaling their dream businesses while maintaining work-life harmony.

Through her DIY and done-for-you programs, Brenda guides entrepreneurs to achieve consistent $10K+ months using her No-Call Sales Method and anti-burnout business strategies. Drawing from 27 years of experience scaling major brands like Gap and Banana Republic, she helps clients build sustainable businesses without the hustle-culture mentality.

Brenda's own journey from COO of an $80 million business to successful entrepreneur while navigating divorce and single parenthood demonstrates the transformative power of midlife reinvention. Her transition to running a six-figure business working 20-25 hours a week shows how corporate experience can be leveraged to create an aligned and fulfilling second act. As someone who understands both the terror and exhilaration of starting over after 40, her story offers hope and practical guidance to women ready to rewrite their Plan A into something truly their own.

Here’s where to find more:

Website: https://www.brendarigney.com

Instagram: https://www.instagram.com/itsbrendarigney

LinkedIn: https://www.linkedin.com/in/brendarigney

The X Podcast on Apple: https://podcasts.apple.com/ca/podcast/the-x-podcast/id1567515594

YouTube: https://www.youtube.com/@brendarigney/videos

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Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!

We’re Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we’re here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. 

From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it’s through facing ourselves that we find a way to do the fucking thing.

Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). 

Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you’re not alone.

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Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here:

https://linktr.ee/unforgetyourself

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