Episode 161: The Art Of The Sale

On this episode of The Ty Brady Way, Ty discusses the art of the sale and the essential elements that make a prospect. Ty explains how a prospect is someone with a need, the ability to pay, and a willingness to listen. Ty shares examples of how many salespeople miss the mark by not understanding these fundamental criteria and trying to pitch products or services to people who don't meet these requirements.

Ty emphasizes the importance of engaging in meaningful conversations with potential customers, understanding their needs, and providing solutions based on their specific circumstances. Ty also highlights the significance of being genuine, asking questions, and building relationships rather than relying on scripted sales pitches.

Ty encourages entrepreneurs and salespeople to be persistent in their efforts and  shares personal experiences from his own career, showing that success often comes after several follow-up calls and building a pipeline of potential clients.

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